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BackType

BackType was an analytics company acquired by Twitter in 2011

AcquiredSummer 2008SaaS

About BackType

BackType was an analytics company acquired by Twitter in 2011

Risk Analysis

Category Risk

12%death rate

SaaS: 73 of 615 startups failed

LOW

Team Size

Team size data not available for this company.

Founded 2008 — older batches naturally have higher attrition rates. Death rate comparisons should account for age.

External Resources

Post-mortem content hosted on startups.rip — we provide the analytics layer.