Permutive
Rebuilding data in advertising to protect privacy
ActiveSummer 2014Cybersecurity
About Permutive
Rebuilding data in advertising to protect privacy
Risk Analysis
Category Risk
28%death rate
Cybersecurity: 12 of 43 startups failed
MEDIUMTeam Size
205people
Median for failed in Cybersecurity: 2
Median for active in Cybersecurity: 9.5
Founded 2014 — older batches naturally have higher attrition rates. Death rate comparisons should account for age.
External Resources
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Post-mortem content hosted on startups.rip — we provide the analytics layer.